The German-Iranian Chamber of Industry and Commerce continued its series of specialized meetings aimed at promoting trade cooperation among economic actors from both countries by hosting a group of managers and professionals from the paints and resins industry. The meeting focused on the potential of the German and European markets, market entry requirements, opportunities for cooperation with German companies, and the trade and logistics challenges facing the industry.
At the beginning of the meeting, the Chamber presented its capacities in areas such as market intelligence, identifying business partners, organizing B2B meetings and business delegations, and supporting companies in participating in specialized trade fairs. In this context, the Chamber’s role in connecting Iranian and German companies and creating opportunities for long-term cooperation was emphasized.
The specialized part of the meeting focused on the German market and technologies in the paints and resins industry. Particular attention was paid to the capabilities of German companies in the production of polyurethane, epoxy and acrylic resins and binders, hardeners and prepolymers, specialty additives, and production and laboratory equipment. Technologies related to rapid curing and low-temperature curing were also highlighted as promising areas for reducing production time and energy consumption. European market entry requirements for chemical products were another key topic. Familiarity with EU regulations on the registration and assessment of chemical substances, as well as reviewing the substances used in formulations prior to market entry, were identified as important factors for expanding exports and cooperation with European companies.
Specialized trade fairs were also discussed as an effective means of gaining market insight and establishing direct contacts with European companies. In this regard, the European Coatings Show was introduced as a key industry event due to its focus on raw materials, production and laboratory equipment, quality control, and research and development technologies. Targeted participation in trade fairs related to architecture, construction materials, and building systems can also help companies better understand market needs and establish connections with European manufacturers and distribution networks.
In another part of the meeting, participants exchanged views on developing cooperation between Iranian and German companies with the support of the Chamber, as well as creating opportunities for cooperation in the post-war environment. Kasra Emam-Saffari, Deputy CEO of the German-Iranian Chamber of Industry and Commerce, noted that identifying companies and existing capabilities across different sectors, including the paints and resins industry, could help create new opportunities for cooperation between the two countries.
One of the main concerns raised during the meeting was the impact of banking and foreign-exchange challenges on companies’ trade activities. Participants also emphasized the importance of creating suitable conditions for Iranian companies to participate in international trade fairs and present their capabilities to German companies. Iran’s production capacity in raw materials, as well as the quality and competitiveness of certain products, were highlighted as key strengths of the industry. Logistics, particularly the transportation of certain chemical and flammable materials, was another topic of discussion. Emam-Saffari pointed to the Chamber’s capacity to organize specialized meetings and business forums in the logistics sector and emphasized the possibility of addressing these issues through cooperation with companies active in this field.
Overall, the meeting highlighted the importance of gaining a thorough understanding of the market, ensuring compliance with European requirements, strengthening direct connections with German companies, and addressing banking, foreign-exchange, and logistics-related barriers. Identifying the potential of both sides and establishing targeted business connections can help pave the way for expanding trade cooperation between Iran and Germany in the paints and resins industry.
